Wij willen met u aan tafel zitten en in een openhartig gesprek uitvinden welke uitdagingen en vragen er bij u spelen om zo, gezamelijk, tot een beste oplossing te komen. Oftewel, hoe kan de techniek u ondersteunen in plaats van dat u de techniek moet ondersteunen.

Nearly a year after China stopped accepting the world’s garbage, cities around the globe are wrestling with what to do with all of their waste. 

China’s new policy, which once accepted 70% of municipal solid waste generated around the world, means that cities like New York, London, and Paris need to find a new way to deal with their dumps. In Toronto, the municipal government is targeting a 70 percent reduction in the amount of recyclables and organics that are going into landfills or waste disposal by 2026.

The goal is made more difficult by one problem that cities have in common — multi-tenant residences (like apartments, condos, and coops) have a hard time organizing waste for recycling and landfills.

That’s why Sidewalk Labs and its portfolio company AMP Robotics are working on a pilot program that would provide residents of a single apartment building representing 250 units in Toronto with detailed information about their recycling habits.

“Multi-family buildings are notoriously hard for sorting. Single family has 60 to 70 percent diversion rates,” says Emily Kildow, Associate Director of Sustainability at Sidewalk Labs.

Working with the building and a waste hauler, Sidewalk Labs would transport the waste to a Canada Fibers material recovery facility where trash will be sorted by both Canada Fibers employees and AMP Robotics. Once the waste is categorized, sorted, and recorded Sidewalk will communicate with residents of the building about how they’re doing in their recycling efforts.

Sidewalk says that the tips will be communicated through email, an online portal, and signage throughout the building every two weeks over a three-month period.

For residents, it’s an opportunity to have a better handle on what they can and can’t recycle and Sidewalk Labs is betting that the information will help residents improve their habits. And for folks who don’t want their trash to be monitored and sorted, they can opt out of the program.

If that hypothesis is correct, it’s a technology that could potentially help other cities facing similar predicaments.

Sidewalk is also aware of the privacy concerns that could arise from having the trash monitored by its portfolio company, so in concert with the city, the company created a Responsible Data Use Assessment process and is assuring residents that any data collected will be de-identified and aggregated and only focus on the types of waste that’s being thrown out.

“The non-personal, aggregate data about the waste recorded by the materials recovery facility and AMP will be shared with Sidewalk Labs, residents in the buildings, and building owners,” the company said. “Once the pilot is complete, Sidewalk Labs will share a report to the public using the same aggregate and non-identifying data.”


TechCrunch

Popular messaging app Kik is, indeed, “here to stay” following an acquisition by the Los Angeles-based multimedia holding company, MediaLab.

It echoes the same message from Kik’s chief executive Tim Livingston last week when he rebuffed earlier reports that the company would shut down amid an ongoing battle with the U.S. Securities and Exchange Commission. Livingston had tweeted that Kik had signed a letter-of-intent with a “great company,” but that it was “not a done deal.”

Now we know the the company: MediaLab. In a post on Kik’s blog on Friday the MediaLab said that it has “finalized an agreement” to acquire Kik Messenger.

Kik is one of those amazing places that brings us back to those early aspirations,” the blog post read. “Whether it be a passion for an obscure manga or your favorite football team, Kik has shown an incredible ability to provide a platform for new friendships to be forged through your mobile phone.”

MediaLab is a holding company that owns several other mobile properties, including anonymous social network Whisper and mixtape app DatPiff. In acquiring Kik, the holding company is expanding its mobile app portfolio.

MediaLab said it has “some ideas” for developing Kik going forwards, including making the app faster and reducing the amount of unwanted messages and spam bots. The company said it will introduce ads “over the coming weeks” in order to “cover our expenses” of running the platform.

Buying the Kik messaging platform adds another social media weapon to the arsenal for MediaLab and its chief executive, Michael Heyward .

Heyward was an early star of the budding Los Angeles startup community with the launch of the anonymous messaging service, Whisper nearly 8 years ago. At the time, the company was one of a clutch of anonymous apps — including Secret and YikYak — that raised tens of millions of dollars to offer online iterations of the confessional journal, the burn book, and the bathroom wall (respectively).

In 2017, TechCrunch reported that Whisper underwent significant layoffs to stave off collapse and put the company on a path to profitability.

At the time Whisper had roughly 20 million monthly active users across its app and website, which the company was looking to monetize through programmatic advertising, rather than brand-sponsored campaigns that had provided some of the company’s revenue in the past. Through widgets, the company had an additional 10 million viewers of its content per-month using various widgets and a reach of around 250 million through Facebook and other social networks on which it published posts.

People familiar with the company said at the time that it was seeing gross revenues of roughly $ 1 million and was going to hit $ 12.5 million in revenue for that calendar year. By 2018 that revenue was expected to top $ 30 million, according to sources at the time.

The flagship Whisper app let people post short bits of anonymous text and images that other folks could like or comment about. Heyward intended it to be a way for people to share more personal and intimate details —  to be a social network for confessions and support rather than harassment.

The idea caught on with investors and Whisper managed to raise $ 61 million from investors including Sequoia, Lightspeed Venture Partners, and Shasta Ventures . Whisper’s last round was a $ 36 million Series C back in 2014.

Fast forward to 2018 when Secret had been shut down for three years while YikYak also went bust — selling off its engineering team to Square for around $ 1 million. Whisper, meanwhile, seemingly set up MediaLab as a holding company for its app and additional assets that Heyward would look to roll up. The company filed registration documents in California in June 2018.

According to the filings, Susan Stone, a partner with the investment firm Sierra Wasatch Capital, is listed as a director for the company.

Heyward did not respond to a request for comment.

Zack Whittaker contributed reporting for this article. 


TechCrunch

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